Major League Gaming's 2012 season brings 334 percent growth with 11.7 million unique viewers

The Major League Gaming international eSports league brought in a record-breaking 11.7 million unique online viewers in its 2012 season, boosting viewership growth by 334 percent, the organization announced today.

Over 15 million hours streamed online were consumed over the course of MLG's four pro championships this year, as shown in the infographic below, with its spring and fall tournaments the most-watched events in the league's history. By comparison, the 2011 season brought in 3.5 million unique viewers online. Over the last two years, total growth in online viewership rose 636 percent, and the program organizers expect the number to be even higher in 2013.

"MLG's 334 percent growth in live online audience this year surpasses growth demonstrated by traditional sports," said MLG CEO Sundance DiGiovanni. "This is a testament to the mainstream demand for competitive gaming and power of live streaming."

MLG's 2012 Pro Circuit included its Winter Championship from March 23 to 25, Spring Championship from June 8 to 10, Summer Championship from Aug. 24 to 26 and Fall Championship from Nov. 2 to 4 featuring Halo 4. All four events were streamed live online at Major League Gaming's official website.


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