Activision's philanthropy for veterans, the Call of Duty Endowment, is going to bat for former servicemembers who come home to chronic unemployment and an uphill fight against stereotypes about their time in uniform.
Where some veterans go to job interviews in uniform with a sense of confidence it makes them a desirable hire, in many cases some employers can't see past the stripes and the ribbons. "The Honest Truth" encourages them to give returning vets a chance, particularly younger ones, who face unemployment rates many times higher than the rest of the country.
The Call of Duty Endowment exists to help veterans find high quality careers by raising awareness among employers of the value veterans bring to a workplace, and by supporting groups that can prepare them to enter the civilian job market. It was established in 2009. Activision chief executive Bobby Kotick made an uncredited appearance in the Oscar-nominated 2011 film Moneyball in return for its director, Bennett Miller, directing a short film for the endowment.
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