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Platform iOS, Android, Win, PSN Publisher Halfbrick Studios Developer Halfbrick Studios Release Date 2011-09-01

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Flappy Bird and inspired cloning: Indie devs explore what made a controversial game fun

There have been endless words written about the game, and its creator has been painted as both a villain and a victim. Dong Nguyen may be someone who understood how to game the system, or an indie developer who is innocent of the ways of mobile apps. The game has been called a scam, while others have praised many aspects of its design and execution. Other developers have shrugged and done what developers do: They went to work making games based on, or inspired by, Flappy Bird. The results of the so-called Flappy Jam aren’t only much more enjoyable that you’d expect, they actively explore what made the original so fascinating to so many people. Flapping, parabolas and fun Regardless of how Flappy Bird came to be on the top of the app charts, the fact remains that masses of people...


The good, the bad and the ugly of Apple's latest tech

Sharing their thoughts with Polygon, game developers believe the release of iOS 7 and the two new phones will benefit them, while outlining their expectations for the upcoming iPad, which is speculated to be unveiled this week. The iOS GM Seed was released to developers on Sept. 10 to the public Sept. 18 for the iPhone 4 and later, iPad 2 and later, iPad mini and the fifth-generation iPod touch. Originally revealed during Apple's Worldwide Developers Conference 2013 keynote, iOS 7 includes the revamped Game Center, a kids category for games in the App Store and support for third-party game controllers. These consumer-oriented features are welcomed additions alongside the myriad of developer-specific additions rolled out that game creators can take advantage of. "There's several cool...


Halfbrick threw out 20 prototypes before arriving at Colossatron

Jetpack Joyride developer Halfbrick went through more than 20 prototypes before finally arriving at its latest title Colossatron: Massive World Threat, the developer said during a PAX Australia panel today. "Getting to the point of having this awesome game was really hard," Ben Vale, executive producer at Halfbrick Studios. "So we actually went through 20 or more prototypes on the Colossatron team. Just prototyping ideas, just all lots of crazy stuff. "We come in and say we got this insane idea and we'll try out for a week and it'll turn out to be crap. And we'll kill it," he continued. "But yeah, we did that for probably six months before we arrived at Colossatron. But maybe we go back one day and pick some of them up, we'll probably have the top three. And there were some pretty...


Jetpack Joyride creators have eight new titles in the works for 2013

After a relatively quiet year at Halfbrick Studios, developer of wildly popular games Fruit Ninja and Jetpack Joyride, the Brisbane-based game maker says it plans to release as many as eight new titles in 2013. Halfbrick spent last year developing ports of its hit games, bringing Jetpack Joyride to PlayStation Network and Fruit Ninja to Windows 8, and releasing a series of DLC packs. It's also been developing its internal technology to adapt to the ever-changing free-to-play market, says Phil Larsen, the studio's chief marketing officer. The studio has also been developing all-new games, Larsen says. Halfbrick plans to reveal some of those soon, perhaps at this month's Game Developers Conference. "We are in a fortunate position," Larsen said in an interview with Polygon, explaining...


Fruit Ninja idea came from knife commercial, says Halfbrick CEO

The idea for Fruit Ninja, one of Halfbrick Studios' most successful games, came from a commercial about knives, said CEO Shainiel Deo in an interview with the State Library of Queensland. "The sources of inspiration for our games can literally come from anywhere," said Deo, before explaining that in a TV ad for knives, a Halfbrick developer saw someone throw up some fruit and slice it. Deo also discussed the state of the modern gaming industry from the perspective of an independent studio making small games. "The most exciting thing in the games space now is how easy it is for people to get access to really good technology to create the games that they want," he said. "And ... once they've created something, they can distribute it to a huge audience so easily." The CEO of the...

Jetpack Joyride Releases
North America
  • iOS
    • Released 09/01/2011
    • Publisher Halfbrick Studios
    • Developer Halfbrick Studios
  • Android
    • Released 08/19/2012
    • Publisher Halfbrick Studios
    • Developer Halfbrick Studios
  • Windows
    • Released 10/23/2012
    • Publisher Halfbrick Studios
    • Developer Halfbrick Studios
  • PlayStation Network
    • Released 11/20/2012
    • Publisher Big Ant Studios
    • Developer Halfbrick Studios
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