"Forza Horizon" pre-order incentives includes pretty cars, collector's edition buyers get VIP access to goodies.

Microsoft and Playground Games have shared details on the Forza Horizon Limited Collector's Edition and pre-order incentives this afternoon.

The collector's edition features a Forza-themed steelbook and a Festival Ticket which grants VIP Forza Horizon Membership and access to exclusive in-game content. Ticket holders can also access via Xbox LIVE a special five-car Launch Day pack, five limited edition car liveries, and an Accelerator Token Pack that allows players to instantly unlock in-game maps and features.

Pre-order incentives include a Horizon-themed 2012 Dodge Challenger SRT8 392, a modern take on the classic American muscle car. Pre-orders will also include token to unlock one of the following four vehicles: a 2012 Aston Martin Virage, 2011 Mercedes-Benz SLS AMG, 2010 Ferrari 458 Italia, or a 2010 Nissan 370Z.

Forza Horizon will launch on Xbox 360 on October 23rd.