'Guild Wars 2' first-party digital sales disabled to manage server overload

ArenaNet suspended the sales of Guild Wars 2 from their official website today after the game's servers were overloading with players.

ArenaNet suspended the sales of Guild Wars 2 from their official website today after the game's servers were overloading with players.

Posting on the official Guild Wars 2 Facebook page, ArenaNet said:

Ensuring the best possible play experience for our fans is our highest priority. We've said before that we would be willing to temporarily disable first-party digital sales if we felt our high player concurrency may compromise player experiences. We have now reached that point.

Effective immediately we have disabled sales via buy.guildwars2.com. To be clear, box and digital sales are still available via our retail partners. We are tracking our concurrency closely while expanding our infrastructure. We'll re-enable first-party digital sales as soon as we feel that we can do so safely. ~RB2

Guild Wars 2 reached a million pre-orders before the game was even released and ArenaNet has seen the game's concurrent player numbers exceed 400,000 - a much higher number than they had expected.

Guild Wars 2 will still be available for purchase via ArenaNet's retail partners.