Popular iOS game Punch Quest has dropped the free-to-play model it originally launched with, after developers Madgarden and Rocketcat Games struggled to hit five-figure revenues, MCV reports.
At launch, Punch Quest first offered users the ability to bypass microtransactions altogether by earning the same rewards in-game; However, the game struggled financially despite being downloaded roughly 600,000 times.
While earlier in the month an update to the game offered both new in-app purchases and improved visibility of these purchases in an effort to boost sales, according to Rocketcat's Kepa Auwae "the update improved things for like a few days, and then it sank, hard."
"We did that last Punch Quest update that fixed a lot of the problems people pointed out when they gave for Punch Quest. More high-end purchases, a coin doubler, a non-coins IAP option, a clearer buy button — didn't work.
"That leaves one simple thing — the game is way too generous to be a single currency free game. It's 99 cents or increase the price of everything by eight times or more, really."