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Zynga announces social network trivia game, The Friend Game

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The Friend Game is the newest social game from Zynga, and according to Demetri Detsaridis, general manager of developer Zynga New York, it's "unlike any game Zynga's ever made before."

The studio "set out to reimagine what 'social gaming' means," said Detsaridis, explaining that the Facebook title turns the existing social network into a game. "The Friend Game is all about how well you know your friends and how well your friends know you," he added. According to the description on The Friend Game's Facebook app page, players will answer questions about their friends and see what their friends say about them.

The Friend Game is currently in a closed beta. It is being developed by Zynga New York, formerly known as Area/Code, maker of such titles as Drop7. Check out the first screenshot above.