Peter Molyneux, game industry veteran and founder of 22Cans, will present the F2P Summit keynote on April 18, according to a press release from the conference's organizers.
In a presentation called "Learnings from Curiosity to Godus," he will discuss the last year he spent as head of his new independent studio, the development of its first game, Curiosity, its upcoming Kickstarter-funded Godus and the future of the gaming industry as he sees it. Molyneux, who left Microsoft and Fable developer Lionhead Studios in early 2012 to form 22Cans, challenged developers to think differently about games and the expanding industry when he gave the keynote at the Unite conference last year.
The one-day conference, which "explores all aspects of [free-to-play] and freemium from the developer's point of view," will be held in London on April 18, 2013. Other speakers include Florian Schwarzer from InnoGames who will discuss "How 'AA' publishers and developers are killing each other," Oscar Clark from Everyplay who will discuss "Using rhythm and uncertainty to create compelling F2P games" and Pepe Agell from Chartboost who will discuss "The future of mobile game marketing and monetization."