The decision to hold a new PAX tradeshow in Melbourne, Australia, was an easy one for those involved in planning, a new video reveals.
You can watch the video above to see Penny Arcade president and PAX show-director Robert Khoo and Game Developers' Association of Australia CEO Tony Reed discussing the motivation behind the upcoming event.
"Australia is just such a strong gaming culture, and it was sort of a no-brainer for us as far as where we were going to head to next," Khoo said. "When we choose a city for PAX, it's actually really important to not only look at the venue and where the hotels are at and whether the airport is big enough to handle a show like PAX, but it's actually more critical to make sure the city has the right vibe to it. Melbourne is just oozing culture out."
PAX Australia was announced in August 2012, and it will remain in Melbourne through 2014. It was recently revealed that Ron Gilbert would give the keynote speech.
"You know what I'm looking forward to the most," Reed says near the video's end. "I'm looking forward to the streets of Melbourne being filled with gamers. I'm looking forward to that presence."
