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Nintendo turns to Facebook, YouTube and Twitter as alternative to E3 press conference

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Nintendo will turn to Facebook, YouTube and Twitter as alternatives to a more traditional press conference during this year's E3, Nintendo of America President Reggie Fils-Aime confirmed today in a video posted to the official Nintendo Facebook page.

The publisher plans to unveil a new Nintendo Direct conference at 7 a.m. PST on June 11, followed by a further stream of developer interviews and software showcases.

At 12 p.m. PST, Nintendo will air its developer interview videos, followed by a Wii U software showcase recap video at 1 p.m. PST. Finally, a Day-One wrap video will be shown at 7 p.m. PST.

The publisher will rely on Facebook, YouTube and Twitter to share all Nintendo information highlights that will come out of E3. Nintendo will also make demos of the numerous Wii U games featured throughout E3 available at participating Best Buy stores across North America.

"We know that sometimes change can make people nervous, and we've been watching your comments on Facebook and Twitter," said Fils-Aime. "People are wondering how we can possibly share information about all our games without all the bells and whistles of a press conference."

"We're always looking for new ways to surprise and delight," said Fils-Aime. "We'll still be at E3 revealing new information about upcoming games and those of you at home will still be receiving the same stream of content and updates from the show as you always have, but it will be different and it will be better."