The Kickstarter campaign for Mutant Football League, a revival of the '90s game Mutant League Football, failed because of its focus on mobile platforms, said creator Michael Mendheim in an interview with Joystiq.
Mendheim launched the campaign last September with a team called Mendheim Productions that included Chicago-based Robomodo. They were asking for $750,000, but only got $141,821 over the course of a monthlong campaign — less than 19 percent of their goal. At the time, Mendheim said they would continue working on the game.
He told Joystiq that he was advised to highlight mobile versions of Mutant Football League on Kickstarter, a decision that he believes torpedoed the campaign before it could even get off the ground. The pitch mentioned iOS, Android and Xbox Live Arcade.
"I led my Kickstarter campaign with mobile, and the backlash to that was just unbelievable," said Mendheim. "We were sunk that first day."
Mendheim now plans to rework his pitch to focus on the Windows PC version of Mutant Football League, which is currently in development, and launch a second Kickstarter funding drive with a much lower financial goal.