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Former Need for Speed: Shift dev unveils free-to-play racer

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Slightly Mad Studios' latest game is a free-to-play arcade racing title on Windows PC called World of Speed, the developer and publisher announced today.

The London-based Slightly Mad, known for its work on Electronic Arts' Need for Speed: Shift series, is designing World of Speed as a regularly updated massively multiplayer online title with social hooks. It will feature real cars and real-life locales, including existing tracks such as England's Brands Hatch and courses created in cities like London and Moscow.

"At the heart of World of Speed lies a unique massive multiplayer online experience which incorporates a dynamic social elements and entirely new ways to compete in a racing video game — from an individual to a team level," said Ian Bell, chief executive officer of Slightly Mad Studios, in a press release today.

Slightly Mad plans to support World of Speed with live events and challenges, as well as new modes, cars and courses, in an effort to foster a connection between players. The studio is set to launch a closed beta this spring, and the game is scheduled to be released in 2014. You can check out the announcement trailer above and 13 screenshots below.