Watch Dogs isn't on shelves yet, but this week Conan O'Brien was provided a copy for the "Clueless Gamer" segment of his show. The game's higher concepts of privacy, information security and government control may not seem like fertile ground for joke-making, but the late night host finds a way.
"You can see what security cameras see on an average day when nothing's happening," O'Brien deadpans, when shown the ability to hack into the central network of an alternate-future Chicago.
O'Brien's show, in January, acknowledged that the Clueless Gamer segments receive payment from publishers to feature the games. The show considers them "strictly comedy sketches" that fall outside the requirements of promotional disclosure. "These are not reviews, they are comedy bits," a spokesperson said at the time.
"As with many television shows, some aspects of the program do have an [advertising] integration aspect," the spokesperson said then.
One of those might be at the 2:50 mark of the above video, when O'Brien carjacks a delivery van that resembles the brown trucks of UPS, drives it like an imbecile, and calls it an advertisement for rival FedEx.
Watch Dogs arrives for PlayStation 3, PS4, Windows PC, Wii U, Xbox 360 and Xbox One on Tuesday.