On Friday, Twitch's nine-day streaming marathon of Bob Ross' The Joy of Painting came to an end. More than 183,000 viewers watched the final episode of the PBS painting show being streamed. More than 5.6 million viewers total watched Bob paint last week, making /bobross one of Twitch's most popular channels for a time.
So, naturally, Twitch is bringing Bob Ross back to its streaming service.
Every Monday, Twitch will run one full season of The Joy of Painting on the Bob Ross channel, starting at 3 p.m. PT and ending at 9:30 p.m. PT. Twitch has the rights to stream all 31 seasons of the show, saying that repeats will happen once every seven months. And each year, on Oct. 29 — Ross' birthday — Twitch will stream the entire series again for another marathon.
Twitch said in a release that it will split the proceeds from Bob Ross' channel four ways: to the rights holders, Bob Ross Inc. and Janson Media; to Root Division, a San Francisco-based visual arts non-profit organization; to St. Jude Children's Research Hospital; and to support the Twitch Creative community.
The Joy of Painting originally aired on PBS from 1983 to 1994. Ross died in 1995. He was 52.
Twitch's first Bob Ross Monday stream kicks off later today.