The trailer at the top of this post is a good example of how to get people interested in a game. There's no tease here, and certainly not a pre-rendered video that only shows the tone of the game and not any visuals. This is an extended, five minute look at what you can do in The Witcher 3: Wild Hunt, and how it will look when you play.
Well, how it will look if you have a really nice computer, but still. It shows off the actual visuals of the game.
Witcher 3 is coming to PlayStation 4, Xbox One and PC on May 19.