App Store games launch exclusive content for World AIDS Day

In celebration of World AIDS Day, Apple and Red have teamed up once again this year. In addition to a slate of new red-colored cases and audio devices, the company has coordinated with 20 mobile game developers to create in-game content designed to raise money for The Global Fund.

The games include a range of some of the most popular titles on the App Store, with Clash of Clans, Angry Birds 2 and SimCity BuildIt leading the charge.

Each of the games has integrated the exclusive content in different ways. Angry Birds 2, for example, offers a special in-game pack of gems and feathers, with proceeds going to The Global Fund. All of the birds in the game are also granted red superhero costumes for the duration of the event. Rovio had previously worked with Apple on a similar campaign in 2014.

“It’s really amazing to be partnering up for the second time in the (RED) campaign,” said Wilhelm Taht, the head of games at Rovio.

CSR2, a drag racing game, adds an exclusive red version of Bugatti’s Chiron, which players can purchase for $20. Daily Red themed packages can also be earned and purchased.

Here’s a full list of games taking part in the Red campaign this year:

Angry Birds 2
Angry Birds POP!
Best Fiends
Best Fiends Forever
Boom Beach
Candy Crush Jelly Saga
Clash Royale
Clash of Clans
CSR2
Episode
Farm Heroes Saga
FarmVille: Tropic Escape
FIFA Mobile
Hay Day
Marvel: Contest of Champions
Plants vs. Zombies Heroes
PewDiePie’s Tuber Simulator
SimCity BuildIt
War Dragons
Yahtzee with Buddies

Additional information about the Red organization, including this year’s Apple initiative, can be found here.