The “Hallyu wave” of Korean entertainment has been rolling outward from South Korea for years now, and after bringing iconic hits like Psy’s “Gangnam Style” or BTS’ “Mic Drop (Steve Aoki Remix)” to the mainstream, it’s finally reached Twitch. Today, the streaming platform announced that it will bring an entire docket of iconic Korean drama series — K-dramas — to Twitch Presents throughout the month of August. The event will run from Aug. 1 through Aug. 25 with shows airing every Wednesday through Saturday starting at 10 a.m. PT/1 p.m. ET on Twitch Presents.
Twitch is partnering with DramaFever, which hosts a variety of K-dramas and Korean variety shows, in order to air select episodes of series like Goblin: The Lonely and Great God and My Sassy Girl in addition to full-series runs of series like the classic Boys Over Flowers and more recent Jealousy Incarnate. A comprehensive schedule and full list of programs can be found at Twitch Presents.
While Twitch is still indubitably a platform focused on gaming, the streaming platform has previously expanded into other programming that lies tangential to the gaming community by airing shows like Yu-Gi-Oh!, Power Rangers and Doctor Who. This is the first time that Twitch has officially aired K-dramas, but Jane Weedon, director of business development at Twitch, doesn’t believe the event is without precedent.
“Because crossover appeal exists between fans of K-dramas and some of the popular content on Twitch, like Anime, we are fortunate that DramaFever has so many great K-dramas to share with our community,” said Weedon. “Making this event even better is that it’s the first time new and existing K-drama fans in North America and Latin America get to enjoy this type of programming with the interactive appeal of Twitch chat for a shared real-time experience.”
K-drama fans both old and new will be able to experience genre hallmarks like frequent cliffhangers, addictive storylines, colorful characters and short-form episodes while collectively bingeing dramas in real time. The event begins today, and with programming ranging from melodramas to rom coms, there’s sure to be something for everyone.