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Ninja-led charity coalition donates $1M for four Fall Guys skins

Ninja and Mr. Beast join forces with G2 and Aim Lab for seven-figure contribution

A Fall Guys “bean” character, given a bandana and blue hair to resemble the streamer Ninja, and a shirt with the Aim Lab logo
A prototype of Ninja and Aim Lab’s skin design for Fall Guys: Ultimate Knockout. They plus Mr. Beast and G2 Esports will get custom skins in the game, following a combined $1 million contribution to Special Effect.
Image: Aim Lab via Twitter
Owen S. Good is a longtime veteran of video games writing, well known for his coverage of sports and racing games.

Four skins will soon join Fall Guys: Ultimate Knockout, with $1 million raised for charity in developer MediaTonic’s campaign to bleed thirsty #brands dry for a good cause.

Thirstmongers G2 Esports and Aim Lab teamed with YouTube philanthropist-stuntman Jimmy “Mr. Beast” Donaldson and world-famous streamer Tyler “Ninja” Blevins to supply the winning seven-figure “bid” at the end of the two-week fund drive.

It appears that Ninja and Aim Lab, who had earlier joined forces to take on Mr. Beast, ended up collaborating with him and G2 instead. Not pictured: Bidet maker Tushy, which on Aug. 19 had pushed its commitment to $420,069.69 to briefly overtake the coalition Ninja had put together. (That means no bean with a T-shirt saying “Ask me about my butthole,” alas.)

A representative for Devolver Digital, Fall Guys’ publisher, confirmed to Polygon that skins representing all four participants will be added to the game sometime soon. We’ve reached out to a representative for Ninja to see if there are any final skin designs to share, and also to ask for a breakdown of who put in what towards the overall total.

The donation’s beneficiary is Special Effect, a philanthropic organization based in the United Kingdom that helps players with disabilities to acquire, install, and use custom peripherals so they may enjoy video games, too. Special Effect has gotten plenty of attention lately, thanks to the launch of the Xbox Adaptive Controller and the charity’s collaboration with Logitech on a toolkit that enhances it.

Fall Guys launched in August on PlayStation 4 and Windows PC, and it was a free game for PlayStation Plus subscribers that month. That helped the battle royale become the latest it-game of the now, racking up more than 1.5 million players within 24 hours of launch.

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