HP goes harder on gaming peripherals with HyperX acquisition

HyperX, the well-known maker of gaming headsets, keyboards, and other peripherals, will be acquired by HP Inc. in a deal worth $425 million, HP announced on Wednesday.

HyperX is the gaming division of Kingston Technology Company; HP is acquiring that division from Kingston, not the entire company. Kingston will continue to make DRAM, flash, and SSD peripherals for the enthusiast market, according to a statement from HP.

HP said HyperX will bolster the company’s portfolio of gaming products, which has grown over recent years. The company has been trying to crack a lineup comprised of more established brands like Corsair, Logitech, and Razer, with HP offering its line of Omen-branded mice, headsets, monitors, and other hardware.

“We see significant opportunities in the large and growing peripherals market,” Enrique Lores, HP’s president and chief executive, said in a statement, “and the addition of HyperX to our portfolio will drive new sources of innovation and growth for our business.”

For existing HyperX owners, The Verge reports that the Ngenuity companion app they use will continue as normal, and won’t be folded into the Omen Control Center that supports HP’s hardware.