The Flame in the Flood pitch document

Prior to putting survival game The Flame in the Flood on Kickstarter, developer The Molasses Flood designed a pitch document filled with ideas for the game. The team didn’t use it to pitch many game publishers, says Lead Designer Forrest Dowling, because most publishers wanted to see something playable instead, but handed it out in meetings with investors and media.

And now Dowling and team are offering up the file for anyone who wants to make their own pitch doc and get a taste of the game’s roots. Scroll down for the specific instructions, or just to see the document as a PDF.

"The game hasn’t changed very dramatically from what we presented in the book," Dowling says. "The main changes have been in the visual treatment of the world." Specifically, he points to the "flat colors" and the user interface in the doc as being out of date.

Dowling says The Flame in the Flood is "currently hovering between alpha and beta" and the team is aiming to deliver the game to Kickstarter backers this summer. The game is in development for PC, Mac and Xbox One. Check out our previous coverage here.



Instructions from the dev team

Step 1: Purchase a 13x19 professional presentation grade portfolio. We chose a Pina Zangaro portfolio based on the quality of their products. I quite liked the frosted plexiglass look for the cover.

Step 2: Collect concepts and key art to illustrate pitch book talking points. A template for pages was created to maintain a cohesive layout throughout the pitch. The image arrangement and narrative order by which concepts were introduced was intentionally designed to support our verbal presentation.

Step 3: Print book pages. Slip pages into portfolio sleeves. We used an Epson R1800 Photostylus printer. Paper used was 13x19 Epson Velvet Fine Art Paper. This gives the pages a rag art print texture that looks and feels great.

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