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Spider-Man’s E3 panel halted by fire in theater

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Some heroes without superpowers saved the day

Insomniac Games and Marvel Entertainment were scheduled to host one of the most anticipated sessions of the first day of the E3 Coliseum: a panel about Insomniac’s PlayStation 4-exclusive game Spider-Man. But they had to suspend their chat a few minutes in, when a minor emergency arose in the theater.

Bryan Intihar of Insomniac had just about finished telling the story of how he convinced studio CEO Ted Price to let him be the creative director on Spider-Man. As he was concluding his tale, members of the audience began shouting, “Fire!”

Intihar and his fellow panelists looked above the large screen behind them — which happened to be showing a screenshot of Spider-Man himself — to see a plume of smoke coming from the area above the upper right corner of the screen. It turned out that one of the spotlights was on fire.

E3 Coliseum Spider-Man panel fire
Hey Spidey, some help here?
Twitch Presents/Twitch

“This game is super hot,” Intihar joked, before picking up where he had left off. Host Ryan Penagos, vice president and executive editor of Marvel Digital Media, continued the panel with a question to Spider-Man head writer Jon Paquette. But the public address announcer cut him off during his answer to pause the panel so technicians could put out the flames.

The panel was scheduled to run from 4:30-5 p.m. PDT; it was suspended at approximately 4:35 p.m. Geoff Keighley, the producer of the E3 Coliseum, announced on Twitter that the session would resume at 5 p.m., and he reintroduced the panelists at just about that time to continue the panel. Nobody was hurt, according to multiple reports on Twitter. All’s well that ends well, as they say!