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TGS unveils logo and tagline

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Smiley robot girl

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Tokyo Game Show (TGS) unveiled its new logo and tagline for its 2012 convention today.

Tokyo Game Show (TGS) unveiled its new logo and tagline for its 2012 convention today.

The event, which is expected to draw more than 200,000 visitors, is being promoted with the slogan "Spreading Smiles Through Games" and is accompied by a design by illustrator Ippei Gyobo, who has designed the logo for the third year running.

The illustration shows a stylized woman emerging from the world of video games, reaching out a hand to invite players into her world. Her outfit is made of futuristic gaming devices.

The show runs from September 20-23 at Makuhari Messe. The first two days are open to the press only, while the remaining two days are open to the public.