Zynga announces The Ville.
Zynga announced the next game in its Ville line of games – FarmVille, CityVille, CastleVille – at its Zynga Unleashed event in San Francisco. Dubbed simply The Ville, the online social game bears a strong resemblance to EA's The Sims Social.
Mark Skaggs, Zynga's senior VP of product development, revealed details about The Ville today, saying that players can customize their avatars, build a home, engage in hang outs with other The Ville players, choose a career, throw parties and bake goods for their friends. Players can purchase digital furniture, clothing and accessories with coins, decking out their The Ville pad with all manner of virtual goods.
The Ville, according to Zynga, lets you "build the home of your dreams and enjoy it with all of your friends." The game's debut trailer shows Ville residents playing music, engaging in sword fights, and feeding pet dolphins – you know, party stuff.
Previously codenamed FamilyVille, the social game follows in the tradition of EA's The Sims line of life simulation and management games.
Zynga has integrated a messaging system called Z Talk in The Ville, where players can leave text messages for their in-game friends, which others can "like" and comment on.
The Ville is planned to go live on Facebook tomorrow, June 27th.