Sony to focus Gaikai services on its gaming machines and beyond

Sony will use Gaikai's cloud-gaming streaming service on its gaming machines, but has not ruled out expanding its technology to other products, according to Sony Computer Entertainment's President and Group CEO, Andrew House.

Sony will use Gaikai's cloud-gaming streaming service on its gaming machines, but has not ruled out expanding its technology to other products, according to Sony Computer Entertainment's President and Group CEO, Andrew House.

In an interview with The Wall Street Journal, Andrew House said that expanding Gaikai's technology to products outside of gaming was "absolutely within the frame".

While he declined to comment directly on the Samsung deal, he said Sony Computer Entertainment's basic strategy is to allow Gaikai to keep operating its business as it has been.

As Sony embraces cloud-gaming with its Gaikai acquisition, its competitor, Microsoft, is also talking up the importance of the cloud in its digital strategy.

"The cloud has been a key component of our strategy and a big area of investment with Xbox for many years," a Microsoft spokesperson said.

"Through Xbox LIVE we're serving up gaming and entertainment in the cloud to more than 40 million people. We're committed to delivering extraordinary entertainment experiences across devices in a uniquely connected way through Xbox, Windows Phone, Windows 8 and other popular devices, and we're looking forward to continuing to innovate in this space in the future."