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'Pitfall' mobile will be the first IP from Activision UK


Activision UK's first IP will be a "Pitfall" port for smartphones.

A mobile revamp of arcade classic Pitfall will be the first IP coming from Activision's Leeds, UK Studio, the company told MCV today.

Last week rumors circulated that the UK branch was working on "all handheld versions, iOS versions of Call of Duty." The company has neither confirmed nor denied statements made by UKIE chairman Andy Payne on production of Call of Duty mobile, but told MCV that the Pitfall IP has already been in development.

"The first game we are making is in fact Pitfall, which is 30 years old this year," director of partnerships and communication at Activision Martyn Brown told MCV. "We've been working on Pitfall since earlier in the year when we set up and it has been really good to revisit that and bring it to a modern audience."

The original 8-bit Pitfall was released by Activision in 1982 and was coded by co-founder David Crane. Brown believes that Pitfall for smartphones will offer a fresh take on the game, and will be the first of many Activision IPs the company hopes to introduce into the mobile market.

"Being able to call upon a wide portfolio of properties is really good for us and we are looking forward to finally showing it to more people," Brown said.

Polygon has reached out to Activision for comment and will update this story as we receive new information.

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