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Rick and Morty’s Noob-Noob has quickly become one of the series’ best characters

‘God damn!’

Noob Noob in Rick and Morty season 3 episode 4 Adult Swim

If Pickle Rick was good, Noob-Noob is great.

[Warning: The following contains spoilers for Rick and Morty season 3, episode 4.]

Rick and Morty has had a few great single-use characters over the years, including the Smiths’ longtime friend, Mr. Poopybutthole. In the newest episode, co-creators Dan Harmon and Justin Roiland introduce Noob Noob, a sad, oblong creature who hasn’t been accepted by the superhero team he serves.

With multiple groans of despair, the term “god damn” has come to define Noob-Noob’s entire existence. Despite all of the unfortunate circumstances Noob-Noob has to navigate, the alien creature managed to worm his way into the hearts of viewers — and become the subject of a Logic song that appeared in the episode.

There are a number of reasons why Noob Noob has become one of Rick and Morty’s most beloved characters, but it mainly has to do with the underdog aspect of his character. Noob-Noob is kind of pathetic. He can’t stand up for himself, gets trampled by just about everyone and is passive in all of his conversations. Even when someone notices he exists, he knows he’s going to be forgotten just as quickly.

Rick and Morty is a show about underdogs. Rick and Morty wants its audience to root for the loser — it’s why we’ve been cheering on Rick for three seasons — and Noob Noob encompasses that mentality. Like Noob Noob, Rick is pathetic. Unlike Noob Noob, he’s loud and confident, demanding that people look at him and respect what he’s accomplished, even if they detest him.

Noob-Noob doesn’t have that confidence. He stands in the background, mopping up the mess that his superhero counterparts leave behind and muttering “god damn” to himself. He’s a character designed for us to pay attention to, pity and inevitably love because he’s being ignored on the show.

Clearly, Harmon and Roiland’s plan worked.

The episode ends with Rick getting blackout drunk and forgetting who Noob-Noob is. One of the episode’s best lines find Rick asking Morty “who the fuck” Noob-Noob is as an animated version of the rapper Logic performs a song about the vindicated hero. It can be seen below.

Rick and Morty airs Sundays at 11:30 p.m. ET on Adult Swim.

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